Should You Sell Website Support or Maintenance Services?

By now, you’ve likely encountered and worked your way out one of the more common problems freelancers face. In moving your business model from one that bills by the hour to value-based pricing, you become a trusted resource for clients instead of one they call on to tackle nitpicky requests. As a result, everyone stops…

Firefox Working on a Rebrand

Hey guys, remember Firefox? Remember the Mozilla Application Suite? That second one isn’t relevant, but everyone knows that nostalgia is an attention-grabber. Now that you’re here, let’s move on with that first item: Firefox. It’s getting a logo change… eventually. The Mozilla foundation wants your help deciding which direction to go. The Firefox logo as…

How Long is the Perfect Blog Post?

There’s an old saying about dresses and speeches which rightly points out that both should be long enough to cover the subject. In the modern era, men in particular would be well advised to drop all reference to female attire and talk about blogs instead. How long should a blog be? The infinite Internet has…

How to Design Gesture-Driven UI

Remember the days when hovering and clicking with the mouse were the most used triggers for interaction with a site or app? Those days are gone. When Apple introduced the first iPhone, multi-touch technology became mainstream and users learned that they could not only point and tap on the interface, but also pinch, spread, and…

Personalize UX with Ipstack’s Free Geolocation

The holy grail of web development is personalized content; meaning that instead of publishing a generic, one-size-fits-all website, you deliver a bespoke experience to each and every user. Personalized content, and the bespoke user experiences it enables, means that instead of peddling marketing, you’re building relationships; your users become long-term customers, and even advocates for…

8 Ways to Emotionally Reward Your Users

As sometimes happens, I was thinking the other day. In this case, I was doing my thinking after finishing a long video game: Far Cry 5. It occurred to me that video game creators are the masters of emotional payoff, when everything goes right. The world of that game is in itself rewarding and fun…

A Beginner’s Guide to Video SEO

The popularity of video content has increased dramatically over the last few years and it’s easy to see why; videos are engaging for all age groups which also makes them an important marketing tool. Businesses have developed dedicated video marketing strategies which generate more leads and boost sales. Video content is also being used by…